Professional Profile of Jad Ahdab
Work: Business Positioning - Human Behavior - Product Strategy - Marketing - Sale - Communications
Web3
Experience: Autentica, LGR Global, bagg, UERA, and Mamo Pay.
Market Analysis
The Web3 landscape is a dynamic and rapidly evolving frontier, offering immense opportunities for innovation but also posing significant challenges for businesses. As an expert in blockchain technology and Web3, I specialize in empowering companies to confidently navigate this decentralized ecosystem, spanning applications, cryptocurrencies, and NFTs.
From strategic planning to product development and targeted marketing, I deliver holistic guidance to help businesses excel in the Web3 arena. My approach combines deep technological insights with market-driven strategies, enabling businesses to differentiate themselves, connect emotionally with their audiences, and achieve sustainable growth in an increasingly competitive space.
Solution Brought
Whether it's crafting tokenomics, simplifying NFT integration, or developing impactful products that resonate on an emotional level, I provide end-to-end strategies tailored to the unique needs of Web3 companies. As illustrated in the UERA video above, my work ensures that businesses not only embrace innovation but also create meaningful connections that drive success.
Above, you can explore examples of the Web3 strategies I’ve implemented—including company positioning, marketing, product design, and more—each showcasing how I turn opportunities into results in this transformative space.
From Business
Positioning
Company: LGR Global.
Problematic
The company wants to launch a supply chain solution and a token, but how do you encompass two totally different strategies and make them support each other?
Solution Brought
Structuring the company for it to tackle those two angles, from business positioning, human behavior, marketing to communications. Here is a preview of some of the solutions I have offered.
Simple & strong marketing
Company: Autentica.
Problematic
How to be credible in the NTFs marketplace and be known for a new technology that checks the authenticity of NTFs?
Solution Brought
Sometimes, complex marketing strategies are not needed and simple advice is best. Here, the solution brought was to buy famous NFTs instead of investing in a complex marketing plan. Promoting renowned NFTs on socials, showing they are available on their platform. The target audience will discover the new technology by having an interest in the marketplace.
Product Design
Company: UERA.
Problematic
Designing a user-friendly new product, going personally into every click.
Solution Brought
I provided an innovative way to use the blockchain in the supply chain, making it now possible to track the veracity and quality of any products on the market, repositioning the company UERA. Offering a technological solution allowing an easy application of the product on the market.
RePositioning
Company: Wishingtooth.
Problematic
The company invested over €12 million into the development of a "Superbook". Despite its potential, the initial market launch faced challenges, leading to bankruptcy and necessitating a complete re-evaluation of its strategy.
Solution Brought
Leveraging my expertise in strategic turnarounds, I repositioned the company’s vision by redefining its business model and creating an exit-focused strategy to maximize value. To further innovate, I introduced a blockchain-based solution, integrating the Superbook characters into Web3 to unlock new revenue streams and expand audience engagement.
Discover more about the "Superbook" project here.
